More news on the decision making front.
According to the Brain Mysteries site on December 27.
… Alex Pouget, associate professor of brain and cognitive sciences at the University of Rochester, has shown that people do indeed make optimal decisions-but only when their unconscious brain makes the choice.
“A lot of the early work in this field was on conscious decision making, but most of the decisions you make aren’t based on conscious reasoning,” says Pouget. “You don’t consciously decide to stop at a red light or steer around an obstacle in the road. Once we started looking at the decisions our brains make without our knowledge, we found that they almost always reach the right decision, given the information they had to work with.”
I knew it! Don’t work so hard… Just freakin’ decide, already!
Further Pouget says:
If we had to wait until we’re 99 percent sure before we make a decision…then we would waste time accumulating data unnecessarily. If we only required a 51 percent certainty, then we might reach a decision before enough data has been collected.
Try it.Â See what it feels like.
As long as no babies will die, you can always change your mind.
Check out my other articles on deciding.